On the Road to ‘Victory’ W e’re immensely grateful for our partnership with Music Inc. magazine and its sister publication, Downbeat magazine. The support from these two publications has been instrumental in expanding our reach and enhancing our vis- ibility in the industry. Within a week of our From the Top being published in Music Inc.’s July 2024 issue, we secured significant new business globally. The National Batuta Foundation in Colombia selected our tubas, French horns, and oboes, and military bands in Peru chose our saxophones, trumpets, and trombones. Additionally, our in- struments have been adopted by schools throughout Mexico City. These swift successes underscore the global acclaim for our brand and our unwavering commitment to quality. We look forward to con- tinuing to build strong relation- ships with customers worldwide, inviting music businesses to join us on the road to “victory.”
A Love for Serving the Community J ust wanted to write and say my wife, Rhonda Quintana, and I were very honored to be asked to be in the June issue of Music Inc. magazine! Our [store is located] in a very rural area in New Mexico and getting additional [press] in your magazine was very exciting and helpful for us. It helped get our name out to a more main- stream audience. We already have new ven- dors reaching out to us offering us different products. One in particular was Music Nomad, which makes supplies for re- pairing and maintaining guitars and other gear. This has helped our repair shop 100%. We love our community, which not only includes the citi- zens of Gallup, New Mexico, but also the Four Corners region and Navajo nation. We also support our local and surrounding-areas schools with the supplies they need for their music programs. Our mission has always been to expose more people to the joys of learning how to play an instrument and make music. Without the support of these people, we wouldn’t be where we are now with a very successful small business. We’re very proud of what we have been able to accomplish here and look forward to more success in the future.
40 Years Old & Still Innovating T hank you for featuring Ap- plied Research Technology’s (ART) 40th anniversary in the July issue of Music Inc. magazine. It was a pleasure to share my ex- perience as one of the company’s first employees. When ART first started, we set out to make a great reverb unit. Forty years in, we made recording exciting, creative and accessible to everyone. It’s great to see these values are at the forefront today. I want to thank everyone at ART, [our parent company] Yor- kville Sound, our dealers and distri- bution partners around the world for keeping ART’s vision a reality.
sire meaningful experiences. In today’s marketplace that’s overflowing with choices and fierce competition, outstand- ing customer service is what distinguishes businesses. As consumers, let’s continue to support companies that put our satisfaction and well-being first. And as businesses, we must remember that despite all the changes and progress, our true success is found in the happiness and satisfaction of our customers. So, I would like to give a sin- cere “thank you” to all of Twisted Wood’s customers, and open up the invitation to those who haven’t yet discovered us and our products.
Melvin Quinones Owner Victory Musical Instruments Port Lucie, Florida
Enduring Commitment W e were thrilled to be featured in Music Inc.’s July 2024 issue and tell the story of our com- pany, Twisted Wood Guitars, in the Industry Profile. Over the past 15 years, we’ve navigated many changes, and it’s always a pleasure to reflect on our history. What remains steadfast is our gratitude for and commit- ment to our customers. Even as the music industry undergoes a rapid transfor- mation, the core of consumer loyalty stays the same. Modern consumers seek more than just products or services — they de-
Ryan & Rhonda Quintana Owners Quintana’s Music Center Gallup, New Mexico
EDITOR’S NOTE: MUSIC INC. ENCOURAGES LETTERS AND RESPONSES TO ITS STORIES. EMAIL LETTERS TO EDITOR@MUSICINCMAG.COM, OR WRITE TO US AT: 188 W INDUSTRIAL DRIVE, SUITE 310 ELMHURST, IL 60126.
Stephen Hendee Export Sales Manager Yorkville Sound Pickering, Ontario
Tom Wolansky President Twisted Wood Guitars St. Albert, Alberta
12 I MUSIC INC. I AUGUST 2024
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