D’Addario Launches Players Choice Custom String Shop
D ’Addario has launched the Players Choice Custom String Shop, an on- line platform that empowers musicians to design their own personalized string sets with complete creative control. Avail- able on daddario.com, this tool lets players select their instrument and choose from D’Addario’s most popular gauges and alloys across electric and acoustic guitar strings, including support for standard six- and 12-string guitars, as well as extended-range seven-, eight- and nine-string configura- tions. The platform features no minimum order requirements and integrates seam- lessly with Players Circle profiles for easy reorders and rewards point accumulation. “Musicians looking for their ‘perfect string set’ need an intuitive way to ex- periment on screen and find the perfect combination of gauges and alloys to satisfy
Prestige Guitars Partners with Veritree P restige Guitars has partnered with veritree, a Canadian-based, data-driven restorative platform that connects nature-based solutions with mission-driven companies ready to lead the restorative economy. As builders of handcrafted guitars, Prestige Guitars has been mindful of the natural resources that bring each instrument to life. Now, the company is taking the next step by giving back to the forests. For every guitar Prestige builds, a portion will directly support verified tree planting through veritree’s global restoration projects. Currently, Prestige Guitars is supporting the Post Wildfire Reforestation project in Nicola, British Columbia. {impact.veritree.com/prestigeguitars}
their requirements,” said Jim D’Addario, D’Addario’s founder. “We created the Players Choice Custom String Shop to satisfy everyone’s customization needs.” {daddario.com}
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