August 2026
THE 2026 FALL PRODUCT PREVIEW
Max Iishi
26 I FROM THE TOP Max Iishi, president and CEO of Pearl Drums, discusses the brand’s 80th anniversary, how it got here and where he hopes to take the brand in the next several years. 30 I BACK-TO- SCHOOL PRIMER
Electro-Harmonix Big Muff Pi 2
35 I FALL PRODUCT PREVIEW Our annual Fall Product Preview is back. This curated gear guide is packed with the latest products that are sure to be best-sellers this holiday season.
A look at tips, tricks and gear to help B&O dealers survive the busiest time of the year.
36 I GUITARS, AMPS & ACCESSORIES 42 I AUDIO & RECORDING 45 I DRUMS & PERCUSSION 48 I PIANOS, KEYBOARDS & SYNTHESIZERS 50 I BAND & ORCHESTRA 51 I DJ & LIGHTING
20 I MY TURN X Myrna Sislen gives a firsthand reflection of the 2026 NAMM Advocacy D.C. Fly-In.
14 I NEWS X Thomann Sues Fender Over Cease-and-Desist X NAMM NeXT Europe 2026 X MOMM Names New Executive Director X Muse Group’s New Chapter X Armadillo Enterprises Files for Chapter 11 X RATstands Celebrates 50 Years X Beyerdynamic Names New Managing Director X Jam Industries USA Selects Director of Sales 12 I INDUSTRY PROFILES X Tokai Guitars is reestablishing its U.S. presence for the first time since the 1990s.
22 I IN THE TRENCHES X Cyph Shah shares his best tips for product pitches.
24 I VIEW FROM THE REPAIR BENCH X Steve France discusses three esseential steps in developing a shop’s standard operating procedures. 25 I WOMEN OF NAMM X Jennifer Lantz on how teamwork and collaboration are needed more than ever in the age of AI.
RETAILER ASK THE 54 I ASK THE RETAILER
X What is one product or accessory you always make sure to stock heading into the holiday selling season?
On the cover: Product images courtesy of Eastman Winds, Slingerland Drums, Gretsch Guitars, Yamaha Keyboards.
6 I MUSIC INC. I AUGUST 2026
Powered by FlippingBook