Cosonic Acquires Beyerdynamic C hinese audio company Cosonic has ac- quired Beyerdynamic for approximately
$140 million. This acquisition marks the end of Beyerdynamic’s century-long private, fam- ily ownership. Under the new ownership, the Beyer family will step away from the company, but the existing management team will remain intact. Beyerdynamic’s headquar- ters in Long Island, New York, will also continue operating without changes to staff or structure. “The acquisition of Cosonic affords Beyer- dynamic the financial resources to continue to grow,” Richard Campbell, Beyerdynamic North America’s managing director told Mu- sic Inc. “We’ve launched more products in the last year than we have in quite some time. This acquisition gives us the financial
NAMM NeXT Europe Debuts N AMM recently announced the conclusion of NAMM NeXT Europe, a regional summit focused on insights and analysis to shape the future of the European music industry. More than 60 European company leaders gathered at the conference, which was held at the Marriott Hotel Grand Place in Brussels, Belgium, on June 4–5. “After the success of our inaugural NAMM NeXT event in Nashville last year, we wanted to expand globally with a similar event in Europe to unite European leaders and associations — from NAMM member companies to industry partners — around the common goal of strengthening the global music products industry,” said John Mlynczak, president and CEO of NAMM. “The NAMM NeXT Europe event demonstrated why the global music products industry is stronger when we work together to share ideas and focus on how to create more music-makers worldwide.” NAMM NeXT Europe featured sessions with experts from inside and outside of the music business and focused on driving conversations that will take the global industry to the next level. Attendees participated in keynotes, panel discussions and workshops that allowed for a deeper look into critical business issues. NAMM NeXT Europe was proudly supported by nine European music industry associations, including: AVHN, BDMH, CAFIM, Comusica, CSFI, Dismamusica, EMIA, MIA and SOMM. One of the primary goals for NAMM NeXT Europe was to unite NAMM member communities and partners from across Europe and share insights. “Our music products industry, both professional and consumer, is always stronger when we work together toward common goals,” said James Gordon, CEO of Audiotonix. “To be part of this inaugural event, in Brussels, that combines outside-the-industry shared knowledge with inside-the-industry perspectives to help our industry’s growth was very impactful. We can’t wait to participate and support future events.” The NAMM NeXT format will continue as an investment in the global music industry at large and be held annually in a variety of event formats. {namm.org}
resources to continue to be able to do that. Cosonic wants to continue the history and the legacy of what we’ve been building — and do more of it.” Cosonic, a publicly traded company in China, issued a press release announcing the acquisition roughly two weeks ago, confirming the deal and its value. The ac- quisition is expected to strengthen both companies’ global reach while maintaining the integrity of the Beyerdynamic brand. {north-america.beyerdynamic.com}
Diamond Farnsworth (left) holds the mic while Keith Burns performs on his Pearl River guitar.
PEARL RIVER GUITARS PARTICIPATES IN MIDSOUTH NOSTALGIA FESTIVAL P earl River Guitars once again par-
guitar. Stuntman and actor Diamond Farn- sworth — whose credits include NCIS, First Blood, and Ghostbusters — was so taken with Burns’ guitar, he joined the roster of Pearl River endorsers and was gifted an S1CO-JCB as a welcome. “This festival is all about storytelling, heritage and connection,” Carlisle Smith said. “That’s what Pearl River Guitars is about, too — so the match couldn’t be more perfect.” With Hollywood stars like Mary Bad- ham, Robert Carradine, Patrick Wayne and Jon Provost all in attendance, the event was a haven for classic cinema fans. {pearlriverusa.com/guitars}
ticipated in the MidSouth Nostalgia Festival, held June 5–7 at the Whispering Woods Hotel in Olive Branch, Mississippi. Backed by a team led by North American Pearl River guitar representative Sherry Carlisle Smith and SCE Group, the brand’s presence was felt during the three-day fes- tival, where attendees were treated to ap- pearances by brand spokesman and country artist Keith Burns, who signed autographs, took part in celebrity Q&A panels, and performed at the Saturday night banquet. Among this year’s crowd favorites were the Pearl River S1CO-JCB Jumbo Cutaway and the BPJ60-N all-maple bass
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