Music Inc Magazine January 2026

January 2026

Yusuke Suzuki

32 I FROM THE TOP Casio America’s new president and CEO Yusuke Suzuki explains how the company is using AI to make its products more intuitive. 40 I THE 2026 NAMM SHOW PLANNING GUIDE

Chris White

NAMM CEO John Mlynczak shares what to expect at this month’s show, including the expanded educational programming and the 125th NAMM anniversary bash. Plus: The full schedule of events.

36 I THE CONNECTION MAKER A one-on-one conversation with NAMM’s new chairman, Chris White of White House of Music, in which he outlines his goals for his new role, including elevating members’ voices and building stronger connections.

25 I MY TURN X John Powell on turning today’s noise into tomorrow’s musicians. 26 I MY TURN X  Rande Vick shares the importance of engineering emotion in your retail store. 28 I VIEW FROM THE WORK BENCH X Steve France discusses three ways to start a repair apprenticeship program. 30 I NAMM YP X  Angelica Primachenko on how to cash in on content at The NAMM Show. 31 I WOMEN OF NAMM X  Cassandra Sotos offers tips for “honing your tone.”

48 I GUITARS, AMPS & ACCESSORIES 52 I AUDIO & RECORDING 54 I DRUMS & PERCUSSION 56 I BAND & ORCHESTRA 58 I PIANOS, KEYBOARDS & SYNTHS 59 I DJ & LIGHTING RETAILER ASK THE 62 I ASK THE RETAILER X  Retailers share the reasons why they’re attending The 2026 NAMM Show.

16 I INDUSTRY NEWS X NAMM Foundation Expands 2026 Grantmaking X  PASIC50 See New Attendance Record X OMG Music to Distribute EBS X Newsweek Ranks Sweetwater for Top Customer Service X Apogee Names New Owner X Guitar Center Music Foundation Appoints New Chair X She Rocks Awards to Honor Carnie Wilson at NAMM 12 I INDUSTRY PROFILES X SKB Cases’ new owner discusses expanding the company’s global footprint. X How Furch Guitars grew from a Czech basement to become a guitar leader through innovative design.

Cover photo by Wade Peronto.

6 I MUSIC INC. I JANUARY 2026

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