A lgam Ashdown is now the exclusive U.K. distributor for Cordial, the Ger- man manufacturer of high-performance audio and instrument cables. This new partnership brings one of Europe’s most respected cable brands into the hands of U.K.retailers, musicians, engineers, and audio professionals through Algam Ash- down’s established network. Cordial has earned a reputation for precision-engineered cables designed to deliver superior signal integrity, reliability and durability. Manufactured to the highest standards in Germany, Cordial’s product lines serve a wide spectrum of users. “At Cordial, choosing our partners has always been about shared values – quality, reliability, and a true understanding of our customers’ needs,” said François Rousies, managing director of Cordial. “With Algam Ashdown, we are gaining a distribution partner who not only shares these values Algam Ashdown Named U.K. Distributor for Cordial Cables
Sonique Drums Announces Dale’s Drum Shop as Newest Authorized Retailer S onique Drums has added Dale’s Drum Shop, located in Harrisburg, Pennsylvania, as its latest authorized dealer of its full product lineup. This partnership brings Sonique’s solid shell snare drums and percussion gear — known for its quality, durability and player-focused design — into the hands of
central Pennsylvania’s drumming community. “Drummers in and around the Harrisburg area now have a local destination where they can try, hear, and
but also brings professionalism and deep market expertise to the table. The UK is an important and demanding market for us, with customers who value high-quality solutions. That’s why we are truly excited about this long-term partnership, which will strengthen our brand presence and ensure that the quality of our products and our commitment to service are rep- resented in the best possible way.” {algam-ashdown.co.uk}
see the difference our products make,” said Jeannie Shero, co-founder and CEO of Sonique Drums. “It’s not just about having our accessories in stock — it’s about having a trusted local drum shop where drummers can get expert advice, hands-on experience, and immediate access to all the high-quality drums and gear that Sonique Drums has to offer.” Drummers in the central Pennsylvania area will now have hands-on access to try out gear before they buy. {soniquedrums.com}
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