RETAILER ASK THE WHAT ASPECT OF YOUR BUSINESS ARE YOU LOOKING TO IMPROVE UPON MOST IN 2026?
“In 2026, we plan to expand our commu- nity-based offerings within the store. Last year, we renovated a large portion of our retail space to create a dedicated room for group lessons, workshops, ensembles and a monthly karaoke program for kids. Our goal is to engage customers in meaningful ways that foster strong relationships and create a safe, welcoming space for explor- ing musical creativity.” Scott Mulrooney, Founder & President The Music Shop Southington, Connecticut
“In 2026, we want to help our sales team become even bet- ter at connecting with cus- tomers. Our focus is on lis- tening better, understanding what customers truly need, and making recommendations
“We are looking at profitability and margins at the micro level —and start- ing by doing a deep dive into our books to see what’s truly making a profit and what might not be. Between keeping pricing competitive and being squeezed by tariffs and rising prices, our margins need scrutiny now more than ever.” Anna Huthmaker, Owner
that feel like a perfect fit. By building stronger connections and putting trust at the heart of every conversation, we’re confident we can create experiences that customers love and results that make a real impact.” Kevin Brown, Senior Product Manager
Quinlan & Fabish Burr Ridge, Illinois
Huthmaker Violins Suwanee, Georgia
“With 77 years behind us, we’re proud of our legacy, but just as committed to continuous im- provement for our customers, team and partners. In 2026, a primary focus will be streamlining operational efficiencies, particularly within our purchasing processes. As technology and AI continue to evolve, we see opportunities to reduce manual, labor-intensive steps and create smarter, more scalable workflows and improved communication. At the same time, we’re deepening our definition of Bravo Service and strengthening collaboration with our school partners to ensure we’re consis- tently delivering value in meaningful, measurable ways. We’re optimistic about what 2026 holds and recognize that progress comes from ongoing focus, engagement and strong partnerships.” DeDe Heid, President Heid Music Appleton, Wisconsin
74 I MUSIC INC. I FEBRUARY/MARCH 2026
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